Industry Information
Business
- In-house design in a medium or large corporation/enterprise - 45.85% of question respondents
- Start-up or small corporation - 37.07%
- Government/public sector - 8.29%
- Client services company (Agency/studio/consultancy) - 8.29%
Industry
- Tech - 52.68% of question respondents
- Research - 18.04%
- Financial Services - 16.58%
- Medicine/Health/Wellness - 11.21%
- Design - 9.75%
- Education - 7.31%
- Government/Civil Service - 6.34%
- Auto & Transportation - 5.85%
- Retail - 5.85%
Company Type
- Business-to-business (B2B) - 42.43% of question respondents
- Business-to-customer (B2C) - 32.68%
- Business-to-business-to-customer (B2B2C) - 18.53%
Location
- USA - 54.14% of question respondents
- UK - 26.82%
- Canada - 20.97%
- Australia - 14.14%
- Germany - 13.17%
- Global - 12.68%
- France - 9.26%
- Europe - 9.26%
- Spain - 6.34%
- India - 6.34%
- Japan - 5.85%
Where research is conducted
Data point with 1 connection is not included.Research team size
- 2-5 - 35.6% of question respondents
- 6-10 - 23.9%
- 11-20 - 13.65%
- 21-50 - 11.21%
- 50+ - 6.82%
- 1 - 5.36%
Maturity
- 3: Maturing of UX research into an organizational focus - 23.41% of question respondents
- 2: Adoption of UX research into projects - 22.43%
- 4: Integrated UX research across strategy - 20.97%
- 1: UX Research Awareness - Ad Hoc Research in the pipeline - 20.48%
- 5: Complete UX research culture - 9.75%